Industry - Animation hit the Top of Box Office in UK
How powerful of animation is? This is the one hits the top of UK cinema box office!
Sing(2017) distributed by Universal was the champion of box office when it first week released, it gained more than £10 million( £10,487,380) just from the first weekend in the end of January from theatrical income(BFI, 2017). This American pop music big campaign, I mean musical type of animation grab the top sit from La La Land(2017) which is same as musical genre.
After the first Lego Movie(2014) establish another level of LEGO image and get 7.8 out of 10 high reputation online, The LEGO Batman(2017) is coming back! (Distributed by Warner Bros). This incredible huge LEGO long advertisement, I mean movie gather the market from kid, superhero fan and male audience, the great success evidence is it beats Fifty Shades Darker(2017) to become the new champion in box office, nearly £8 million (£7,906,468).
The new LEGO flagship store situated in Leceister Square is just so right! West end, the oldest entertainment as the central of theatres and cinema, it still is surrounded by cinemas, plus LEGO is selling the nostalgia memory from adult audience who possibly take their kids to enjoy this previous generation common memory, at the same time create an action movie dream for kids(specific target to little boy), and it leads audicne to Legoland(https://www.legoland.co.uk/explore-the-resort/special-events/lego-batman-movie-days/).
Bravo! Great business plan!
Animation as the second popular genre for United Kingdom. Minions(2015), Inside Out(2015), Home(2015), Big Hero 6(2015), they were on the top 10 list of UK theatrical box office that earned over 133.1 millions, this figure is around 20% financial benefit among of top 10 film box office. The totally amoung of box office figure was 210 millions GDP from animation genre in 2015. Animaton also generated the second popular video selling in 2015(2016, BFI).
Animation always tie-in with other worldwide famous brands, the most classic cooperate business "movie"+"McDonald's" = Happy Meal (Oh it worked for me when I was little :P )
Hey there, just need to be VERY CAREFUL that while you enjoy those happily, unharmful, (seems like) innocence but make you embrace American ideology that you might get lost yourself in it.
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Let's see something else ⊙_⊙a from Irland
baby what you need?
Coco ; )